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HP Indigo boosts quality, value of photo printing

Feb 18, 2010 12:00 AM


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HP (Palo Alto, CA) introduces two digital press solutions with capabilities that improve photo printing quality and color consistency.

The company also announces output for HP Indigo presses has received a Wilhelm Imaging Research (WIR) Display Permanence rating of approximately 45 years, the first of its kind for a digital press. The study also shows that HP Indigo photo book prints received a WIR Album/Dark Storage Rating of greater than 100 years.

The enhanced HP Indigo W7200 Digital Press improves color management and consistency for high-volume printing of photo specialty products, including photo books. It prints 240 4-color, letter-size ppm at volumes up to 7.5 million pages per month. It also includes new, linked color-management utilities on both of its print engines for more accurate, consistent photo prints. Optional finishing systems for the press allow inline cutting, offset stacking of book blocks and lamination.

Expected to be available in July, the HP Indigo WS6000p offers professional portrait output quality as a high-quality, low-cost replacement to silver-halide systems. It brings HP’s high-quality liquid electrophotographic printing technology to the portrait studio market. Designed to replace silver-halide output solutions, the new roll-to-roll press includes inline lamination for professional portrait output at a low cost. The solution includes light cyan and light magenta inks, offering photorealistic imaging when added to the standard CMYK ink set.

“Digital has crossed the gap between traditional and digital photofinishing in terms of quality, productivity and consistency, and now digital printing surpasses silver halide for photo permanence,” says Christopher Morgan, senior vice president, Graphics Solutions Business, HP. “HP’s solutions are accelerating the shift to digital, creating new business opportunities for print service providers, publishers and photographers.”

HP also is launching a partner solution from M-photo to manage professional lab workflow for HP Indigo presses and silver-halide output devices; and general availability of the ARTtrust self-certification system for HP Designjet Z Series professional photo printer users.