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Canon, Oce report China strategy

May 24, 2011 12:00 AM

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Canon China and Oce announced at Canon Expo Shanghai that they are on track to become the No. 1 player in the professional digital printing industry in China. Canon and Oce have a joint market approach and are selectively selling, distributing and servicing each others’ products in the production printing, wide format printing and display graphics printing segments.

"Canon China continues to grow beyond expectations in 2011 and the presence of Canon Expo Shanghai demonstrates the importance to us of the Chinese market. Our strategy together with Oce is to become the No. 1 vendor in China and Asia in the professional digital printing arena," says Hideki Ozawa, president, Canon Asia Marketing Group and CEO, Canon China.

"Oce leads the Chinese market in high-speed transaction and direct mail printing and we hold leading positions in wide format and display graphics printing. Going forward, Oce will maintain its customer focus in these segments. Oce's experience in these areas combined with Canon's sales and marketing power is expected to accelerate our growth in China and Asia,” says Anton Schaaf, CTO and COO, Oce N.V.