American Printer's mission is to be the most reliable and authoritative source of information on integrating tomorrow's technology with today's management.

Braintree Printing goes green

Jan 21, 2011 12:00 AM


         Subscribe in NewsGator Online   Subscribe in Bloglines

Braintree Printing, a full-service commercial and quick printing company, is building an environmentally-safe workplace and creating ecofriendly products with the recent purchase of a Hewlett Packard Designjet L25500 Printer.  This latest acquisition is part of an overall company mission to reduce the impact of printing on the environment.

The Massachusetts printer is one of the first in New England to install the HP Designjet L2550 Printer, known for its green printing qualities.  As Braintree Printing replaces and expands its fleet of printing equipment, the company selects only energy-efficient equipment, resulting in a safer work environment and cost-savings for the company and its customers.

The Designjet produces large-format indoor and outdoor signs with water-based HP  latex inks.  Odorless and pollutant-free, these non-toxic and non-flammable inks are safer for operators.  Finished printed materials are better for the environments where they are displayed, a significant feature in settings such as hospitals and schools.  With an Energy Star rating, the HP Designjet meets strict energy efficiency guidelines and, since printed materials dry immediately, there is no special ventilation equipment or external dryer required, reducing electrical use.  Printed materials are 100% recyclable.

"With the Designjet, it's about sustainability every step of the way," says Braintree Printing owner Jim Corliss.  "We're operating a machine that uses eco-friendly inks and emits no fumes and we're producing high-quality printed pieces that can be recycled."

According to Corliss, Braintree Printing has been working hard to promote environmental sustainability in the printing industry.  The company is a Certified Printer in the Forest Stewardship Council's Chain-of-Custody program and uses FSC certified paper.

"We use only recycled cardboard boxes to package our printed materials and routinely offer clients recycled paper for their marketing materials." Corliss notes.

Recently, Braintree Printing took the initiative to reduce energy consumption with an energy analysis by Energy New England in conjunction with the local electric company, Braintree Electric Light Department.  "We rewired offices with motion sensors, replaced incandescent bulbs with LED lights and gained better energy control over our entire press and bindery area," says Corliss, noting that Braintree Printing shaved 3% off its annual electric bill.