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TX companies merge to form marketing solutions provider

Feb 7, 2011 12:00 AM


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The Whitley Printing Co. announces the launch of TWG Plus, the product of three Austin, TX-based companies’ consolidation: The Whitley Printing Co., The Whelan Group and Zoom Interactive Marketing.  The joining of these companies under the common banner of TWG Plus provides full-service creative and innovative marketing solutions to the higher education market as well as other vertical markets.

“We have been providing strategic marketing solutions for the past five years. It was time to revise our name to acknowledge the broader services we provide to our clients,” says Kevin Cassis, CEO of The Whitley Printing Co. and president of TWG Plus’s printing division.

“We will proudly continue to live up to our 60-year legacy of quality printing and outstanding customer service,” says Cassis. “Additionally, our new tagline, ‘Educated Marketing,’ references a key differentiator of TWG Plus – our educated approach to delivering marketing solutions by combining print, interactive media and mobile, created by a team of expert marketing consultants, seasoned customer service professionals and a cutting edge interactive team.”