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Graph Expo home to new e-publishing conference

Jul 18, 2011 12:00 AM

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The Graphic Arts Show Co. (GASC) has partnered with MOGO Media, a producer of training events and conferences for the design community, to provide an educational ePublishing Conference, September 13-14, 2011, during Graph Expo.

It will feature three tracks: digital magazines; e-books, newspapers and HTML; and interactive and print-on-demand PDFs. The two-day ePublishing Conference is dedicated solely to electronic publishing issues.  Sessions address all the questions that graphic communications professionals might have on electronic publishing, including what's new with online publishing, its future, how printers can make money with it, and what challenges creative professionals will face going forward.

“Our bread and butter over the years has been the traditional print publishing community," says Barry Anderson, president and owner of MOGO Media. "E-publishing is one of the big growth areas in the industry, but a lot of people don't know how to do it.  This conference will help with that transition; attendees will be able to see what book and magazine publishers are doing with electronic publishing. The conference is a great place for all these people to gather and talk and share resources."

Highlights of will include:

  • A keynote session on the state of digital publishing, with commentary on everything from providing on-demand print files rich in layout to searchable, swipeable, video-enabled documents that work across multiple devices.
  • An overview of the different approaches to digital magazine publishing.
  • How to create dynamically generated PDFs from a website.
  • Creating a digital magazine for today's tablet devices.
  • Step-by-step how-to on incorporating interactivity to PDF files, including Flash movies and video.
  • Instruction on how to create an e-publication, complete with animation and video.

"In the past few years, multimedia has taken on a greater role in the graphic communications service provider's repertoire, and with the popularity of tablet devices, clearly e-publishing is only going to continue to grow," says Ralph Nappi, President of the Graphic Arts Show Company (GASC).  "MOGO Media brings a lot of expertise to the graphic design and e-publishing arena, and hosting this conference in conjunction with them allows us to bring valuable instruction on an area that is still very new to many graphic communications professionals."