American Printer's mission is to be the most reliable and authoritative source of information on integrating tomorrow's technology with today's management.
"We bought American Printer to give new life to this 130 year old print industry icon. The magazine is being re-invented as a B2MeMagazine demonstrating the power of today’s print technology in each issue We invite you to join us in this great new adventure in personalized magazine communications."
Andy & Julie Plata
Co-CEOs, OutputLinks Communications Group.
The NEW American Printer is a quarterly B2MeMagazine integrating print, web and social media for a powerful platform of highly individualized print-based communications.
The spring issue will be mailed March 2012 to 35,000 subscribers. It will have 25% of its content tailored to each subscriber with articles and ads that reflect the interests of the individual. Each subsequent issue will increase personalization by 25% towards the goal of a 100% personalized magazine by 2013.
The NEW American Printer is the most technically advanced magazine serving the print and graphic arts industry.
